As market researchers, we are innately curious and buzzing with questions. One question in particular follows us our entire career - what does it take to be a successful market researcher?
We interviewed experts from different segments of the market research industry to uncover the characteristics of a successful market researcher.
Here are some of the questions we asked to pick their brains:
- What do you think makes a successful market researcher?
- What skills are most important and can make or break a project?
- What activities separate top-performing researchers from the pack?
- What are some of the most innovative things you see going on in our
industry right now? Who is driving these innovations?